The Golden Standard in Product Innovation.

Holistic product strategy for wellness and beauty brands to build, refine, elevate.

Our approach

Zahava is a boutique consultancy specializing in end-to-end product development and consumer insight for wellness and beauty brands. We partner with visionary teams to bring high-integrity, high-impact products to life
—from concept to consumer-loved.

Core Services

  • Product Innovation & Optimization

  • Efficacy & Claims Testing

  • Consumer Satisfaction Research

  • Manufacturer and Operations Sourcing

  • Go To Market Strategy

“Nicole has a rare ability to translate nuanced customer feedback and market trends into clear, actionable recommendations that actually move the needle. Thanks to her insights, we improved perceived efficacy of a hero SKU, increasing repurchase intent and significantly boosting overall customer satisfaction. Nicole has a gift for turning feedback into strategy… and strategy into results.”

— Jordan, COO, Skin By Ella

Past Work

Skin By Ella Rose

Where insight meets integrity.