Modular support across every stage of product development.
Services
Product Development
We help brands uncover whitespace, imagine what’s next, and build products that are both visionary and viable. Our Product Innovation services are rooted in market insight, scientific rigor, and a deep understanding of the modern wellness and beauty consumer.
GTM + Supply Chain Strategy
Ensure your product enters the market with clarity, confidence, and momentum. Whether it’s a new launch or a reintroduction, we provide the insight and structure to help your team align around what matters most: a product that resonates and performs.
Consumer Research
Uncover the “why” behind behavior, preference, and loyalty develop products people want to use again and again. Our approach blends qualitative depth with quantitative clarity, ensuring insights are actionable, inspiring, and grounded in real human experience.
Efficacy + Claims Testing
Zahava supports brands in designing and executing efficacy testing that not only meets regulatory standards, but also drives compelling, consumer-facing storytelling. We guide your team through the entire testing journey—from identifying the right claims to translating the data.
“Working with Nicole is a true collaboration. She brings deep industry knowledge to every conversation — always asking the right questions, thinking critically about the details, and advocating for products that are both effective and market-ready. Just as importantly, she leads with kindness and professionalism, making the process smooth and respectful. She has a sharp eye for both technical nuance and strategic direction, and it’s a pleasure to work alongside her.”
— Lauren, Head of Country (US), Atelier
